
New: Amstelveen Test Center
At the beginning of January, IvoMar Marktonderzoek B.V. opened its brand new test centre in Amstelveen: Het Smaakhuis. This makes research more affordable than ever!
What is Het Smaakhuis?
The Smaakhuis Test Centre is a test facility located in Amstelveen. For testing at Het Smaakhuis, a special panel has been set up with local people who find it interesting to try out products. Due to the specially-designed and efficient workflow, we can carry out this type of research at a very competitive price. Het Smaakhuis is particularly suitable for short monadic (one product) and comparative taste tests.
How does research at Het Smaakhuis go about taste testing?
Sampling days are held at the test centre every week. On this day, panel members drop in to take part in a number of studies. Surveys are generally completed in one day, after which the report, including conclusions, is available within a few days.
What are the main benefits of testing at Het Smaakhuis?
Research at the test centre has the following advantages:
1. Keen price
2. Short lead time
3. Simple test design
What can I use this type of research for, in particular?
Taste research conducted in Het Smaakhuis is particularly suitable for:
1. Obtaining a first impression of a product
2. A fast and efficient comparison of variations of your own recipes.
3. A fast and efficient comparison of your own products with those of competitors
The studies can be either comparative or monadic. This type of research is widely used by manufacturers, retailers and participants in tenders.
What to do next?
Please contact us for more information or check out our turnkey solution: The IvoMar SmaakhuisTest ®.