
Introduction
IvoMar Marktonderzoek B.V. is a market research company that specializes in research on products and product ideas ('concepts'). These are mainly products you can buy in the supermarket. Are you curious and do you enjoy regularly trying out new and existing products or giving your opinion on new product ideas? Then the IvoMar iPanel ® is for you!
What can you expect from us?
There are two types of survey where we will regularly seek your cooperation:
1. Research on concepts (product ideas)
These are pictures of products or packaging and/or product descriptions contained in a questionnaire. Based on these images and/or descriptions, we ask you to give an opinion about the product. In this kind of survey, a number of gift vouchers will be raffled among the respondents. If you complete the questionnaire in full, you will be entered in the raffle.
2. Research into products that we send you
In this case, you will be asked to taste or use the product. You will get time to do this for a few days, and then you complete the questionnaire about it (the link is always in the invitation e-mail). For this type of survey, you will not receive special compensation because you get to keep the product sent.
What do I do next?
If it sounds like fun to take part in our surveys, and you are at least twelve years of age, then you can sign up for the panel. Once you are registered, we will regularly invite you to take part in our surveys. You decide for yourself how often that happens by indicating your choice in the registration questionnaire. IvoMar iPanel ® surveys are generally quite short: usually it takes about five to ten minutes to complete a questionnaire.